The Chinese University of Hong Kong

Find the reviews of your courses and professors

A
B
C
D
E
F
G
H
I
J
K
L
M
N
P
R
S
T
U

MKTG 4030 Service Marketing

Related Textbook(s)/Reference(s):
1 sharing(s) available for this course
Average Rating:

10.00


Anonymous shared this review at 11:13am 5 August 2015
  • Professor: Zhang, Meng
  • Language: English
Rating:

10.00

Course Description
Marketing can be divided into 2. One is product marketing, another one is service marketing, which is intangible.  You will learn how to provide a good service using different mktg skills and to improve your company goodwill if things go wrong.
Assessment
small case present *4  (3mins@) easy
quiz *4  (also easy)(MC  <20) 
gp proj ( present )
attendence

very low workload
Grading

You have to signup an account to view this content. Sign Up Sign In

Teaching Skills & Others

You have to signup an account to view this content. Sign Up Sign In



Teaching Professor(s)

Zhang, Meng

Contact Us

If you have any inquiry on RegCourse, please drop us an email. We will get back to you very soon.

User Support
support@regcourse.com
Partnership Opportunities
info@regcourse.com
Advertising Opportunities
advertising@regcourse.com
Top