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HKUST

MARK1220 Marketing and Society [3 Credit(s)]

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由匿名分享

2018-08-25

Professor: PUIG GARRIGO, Coral


課程簡介
This course gives a brief introduction to Marketing in general. But it also focuses on how marketing can be used in the form of social responsibility. There will be case studies on different companies, and it's pretty interesting overall.
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