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HSMC

BUS3002 Consumer Behaviour

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Course Reviews on BUS3002 Consumer Behaviour

Shared by Anonymous

2018-08-25

Professor: Dr TANG Tzu Lung, Felix(鄧子龍博士)


Course Description
Consumer's behaviour, and theories support how and why consumers would make decisions
Assessment
我唔記得了 畢業了成年 讀CB係2年前
Grading
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Shared by Anonymous

2018-08-25

Professor: Dr TANG Tzu Lung, Felix(鄧子龍博士)


Course Description
Assessment
Grading
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Shared by Anonymous

2018-08-25

Professor: Dr TANG Tzu Lung, Felix(鄧子龍博士)


Course Description
Understand how consumers buy the products or services to satisfy their needs and wants
Assessment
Project40%

Test30%

Asssignment30%

Participation10%
Grading
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Teaching Skills & Others
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Shared by Anonymous

2018-08-25

Professor: Dr TANG Tzu Lung, Felix(鄧子龍博士)


Course Description
This module helps students to understand consumer behaviour in a comprehensive dimension. You will find it rewarding.
Assessment
Class participation 10%

Test 30%

Project 30%

Exam:30%
Grading
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Teaching Skills & Others
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Shared by Anonymous

2018-08-25

Professor: Dr TANG Tzu Lung, Felix(鄧子龍博士)


Course Description
消費者心理和行為
Assessment
40%exam, 30% presentation, 20% mid-term, 10% assignment
Grading
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Teaching Skills & Others
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Shared by Anonymous

2018-08-25

Professor: Dr TANG Tzu Lung, Felix(鄧子龍博士)


Course Description
Understanding consumer behaviours and linking the phenomenon in daily life with theory.
Assessment
Exam 40%

Test 30%

Project 20%

class participation 10%
Grading
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Teaching Skills & Others
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Shared by Anonymous

2018-08-25

Professor: Dr TANG Tzu Lung, Felix(鄧子龍博士)


Course Description
有好多有趣嘅消費者行為嘅理論(因為讀完呢科,inspire到我畢左業繼續修讀有關心理學嘅課程)
Assessment
Grading
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Teaching Skills & Others
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Shared by Anonymous

2018-08-25

Professor: Dr TANG Tzu Lung, Felix(鄧子龍博士)


Course Description
How consumer feel when they choose and buy the product
Assessment
Class participation 10%

Assignment 20%

Test 30%

Project 40%
Grading
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Teaching Skills & Others
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Shared by Anonymous

2018-08-25

Professor: Dr TANG Tzu Lung, Felix(鄧子龍博士)


Course Description
I don't know what to say, perfect, I guess, errrr.... I designed it.
Assessment
40% project

30% test

20% assignment

10% participation
Grading
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Teaching Skills & Others
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